Canada Digital Adoption Program

Ecommerce Advisors

English  French

This program has two parts. One side supports businesses digitize. The other provides digital marketing education to students and grows them into eCommerce Advisors. These students turned Advisors are connected to businesses in the program and will apply what they’ve learned to help them grow online.

If you are looking to apply as a business, please see

Become an Ecommerce Advisor

Alacrity and GYBO will also support eCommerce Advisor, and will hire, train, mentor, and deploy students as eCommerce Advisor to support participating small BC businesses that require guidance to build their eCommerce and digital capabilities.

The students will act as eCommerce advisor to small businesses who are also a part of the GYBO Program. Student’s will help those who require guidance to build their eCommerce and digital capabilities.

What You’ll Receive:

Training

Learn Cyber Security

Learn Communication Skills

A Strategic Mindset

Temporary Employment

You can earn an ECommerce Advisory certificate and a temporary job placement.

What Training Will I Recieve?

The eCommerce Advisory Bootcamp is an overview course built for early-stage entrepreneurs, like yourself, looking to understand the fundamentals of eCommerce so you can begin your journey of building a digital-based company.

Within the course, you will be guided through the beginning stages of ideation, validating your business model, understanding the competitive landscape, to choosing your platform and systems involved in running an online storefront. Upon completion, you should have a grasp of the ecosystem, systems, and competencies required in operating a successful eCommerce store.

You will also learn about the Grow Your Business Online Program, the objectives of the program, eligibility requirements for businesses, eligible activities and eligible & ineligible cost and develop communication skills.

What You’ll Learn

Organizational structures of an eCommerce business

Terminology and acronyms for eCommerce

Setting up your business and what to be aware of with finances and banking

Contracts, policies, and legal documents

Hiring staff vs. contractors, or agency

Selecting an eCommerce platform

User experience, customer journey mapping, and information architecture for eCommerce websites

Deciding on templates vs custom designs

Understanding your eCommerce marketing funnel and how to measure and optimize

Email marketing automation for eCommerce

Non-dilutive financing options, banks, or raising capital

Understanding of e-commerce pillars
such as Returns, 3PLs, Inventory Management, Payments, Shipping, and more...

What Are The Expectations of the Program?

WHAT MAKES YOU ELIGIBLE FOR APPLICATION?

eCommerce Advisor applicants who have graduated from high school and are planning on pursuing a post-secondary education; or currently pursuing post-secondary education; or has recently graduated from a post-secondary institution, must meet all the following eligibility criteria:

WHERE DO I APPLY? ​

Alacrity Canada acts as an intermediary for GYOB Program on behalf of the Canadian Government. Should you apply through us, we’ll be leading you through your studies. 

Click through the link below to learn about the application process:

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Step 1

Complete the online application demonstrating that you meet the eligibility criteria for eCommerce Advisors.
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Step 2

Alacrity Canada will review submitted and complete applications against eligibility criteria. Applicants will be contacted within 2 weeks with an update of their application.
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Step 3

At final approval, an employee agreement will be issued to the applicant by Alacrity Canada for signatures
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Step 4

You will complete a training program through Alacrity Canada to learn the e-commerce and digital marketing skills required to support small businesses through a work placement.
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Step 5

Students will be assigned by the Alacrity Liaison to work directly with small businesses to assist them with their digital technology adoption.
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Step 6

While our office hours are Monday to Friday 8 am – 4 pm, your work hours are quite flexible. You will have to be available during these times for any scheduled meetings and to connect with the businesses at a time they are able to meet. Outside of that, you choose the times you need to work on your projects. 
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Frequently Asked Questions

Because this is a government-funded grant program, provided you meet the requirements, we will not be interviewing you before you receive a contract.

Yes, E-Commerce Advisors will be employed by Alacrity Canada at $20 per hour, for the duration of the training and the placement with any businesses up to the maximum work hours covered by the grant.

  • Understand the Grow Your Business Online Program, objectives of the program, eligibility requirements for businesses, eligible activities and eligible & ineligible cost
  • Learn the capabilities of several e-commerce solutions and related tools: pros and cons of each solution and when one solution may be better than another, etc.
  • Develop communication skills
  • Determine individual business needs and values

The training is self-directed and includes about 20 hours of content.

Work hours will depend on the number of available businesses. 

While our office hours are Monday to Friday 8 am – 4 pm, your work hours are quite flexible.
You will have to be available during these times for any scheduled meetings and to connect with the businesses at a time they are able to meet.
Outside of that, you choose the times you need to work on your projects. 

We will adjust the total hours to meet the requirements for your CoOp program.

Yes, participants who complete the course requirements will receive a Certificate of Completion.

 

Yes, you will still complete the online training but you might be able to move faster than someone new to the subject.

Depending on the time spent with each business you work with until your maximum hours for the grant have been exhausted, on average between 8 – 10 businesses.

 

E-Commerce Advisors will be available, at no cost to the business, to review current digital strategy, review requirements and provide a recommendation on strategies for digital marketing, social media, SEO, paid advertising, and analytics to help you determine the best options for the business.

 

Businesses can be located anywhere in B.C.. Communication with the business will be via an email account that will be setup for you when you start your training. Voice or video meetings will be held via Google Meets.

 

All meetings should be virtual using the tools provided.

 

On average about 30 hours per business, this time will be spent on assessment, recommendation and some implementation of the solutions.

You will have access to a dedicated Liason that will facilitate the connection with the assigned businesses. You also have access to an eCommerce expert for questions.

 

  • High Speed Internet connection
  • Desktop or laptop able to run recent versions of the operating system (Windows, MacOS) and productivity/ communication and collaboration software needed 
  • Webcam
  • Headset with an integrated microphone

If you have a question, support is available from Alacrity Canada. Support can be provided in both English and French at this time. Please contact Alacrity Canada by email: cdap@alacritycanada.com